Developed for the City of Windsor and Transport Canada, this campaign was a “toot” to develop. Tango was tasked to create a unique character illustration for Cris Cross and produce various materials across print and web. Tango also wrote the lyrics for the catchy Song “Ding Ding” and tasked the very talented Stefan Cvetkovic to compose the music. Watch the video below and download the song here. Children’s Book can also be downloaded here
Excerpt below from trainsafetywindsor.ca
Meet “Cris Cross” YOUR Train Safety Expert!
He’s going to help show you how to be safe around trains and train tracks.
We all know that railway tracks can be a tempting to use as a shortcut. What you may not realize is that it’s not only very dangerous, but it’s illegal too!
Last year in Canada, 66 people were killed or seriously injured as the result of trespassing on railway property. Don’t be a statistic.
Join Cris Cross on a number of his adventures as he tries to show us how to be safe around trains.